What do the tires on your vehicle and the soles of your shoes have in common? They ensure proper contact with the ground. Whether you’re pounding the asphalt or scaling mountains, Continental can take you further. Our rubber soles provide runners with the grip they need to make every mile count in training and competition. They're also ready to meet the toughest conditions of the great outdoors, so hikers can be confident that their shoes will see them through any situation.
Since 2009, Continental has been in close collaboration with leading sports equipment manufacturer adidas to create the best performance shoes possible. And when professional tire designers join forces with sports shoe experts, it paves the way toward a series of sensational world records.
See here how a pair of free-running athletes managed the world record attempt at the Heini-Klopfer-Skiflugschanze, a ski-jumping ramp in Oberstdorf, Germany.
The Science Behind It
The development engineers at Continental set out to determine what ideal natural and synthetic rubber compounds would make a significant difference to an athlete’s performance – regardless of weather conditions, temperature, or running surface.
The result of the efforts is a sole that offers 30 percent more traction, a reduction in slip, and more efficient running than ever before.
With the partnership between Continental and adidas, the range of joint developments in the shoe market have progressively expanded. Today there are hundreds of different adidas running and trekking shoes for men and women on the shelves, all with Continental soles that offer exceptional grip.